The Mike Rowe Collection

 

A Knobel whiskey for a noble cause. This collection features Mike’s favorite bottles—crafted with care, built on purpose, and inspired by the legacy of his grandfather, Carl Knobel.

Made with locally sourced Tennessee ingredients and charcoal-filtered the traditional way, Knobel Whiskey is a tribute to the trades, to hard work, and to those who do it right. A portion of proceeds benefits the mikeroweWORKS Foundation, supporting the next generation of skilled workers.